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Thursday, 13 March 2014

BlackBerry’s BBM messaging service may soon be available for Nokia Asha devices. The service is already quite popular on major mobile platforms like iOS and Android. Soon after BBM became a multi-platform, it added more than 50 million new users worldwide. Now it seems to be making its way to the affordable Nokia Asha platform too.

David Proulx, Senior Director, BBM, told Nokia Conversations that BBM would soon make its way to Windows Phone and the recently introduced Nokia X lineup. There is a possibility that it will reach Asha series devices too.

“Through our relationship with Nokia, we see a great opportunity to increase the reach of BBM, particularly in emerging markets, many of which are already strong spots for BBM,” he added."We want BBM to be as broadly available as possible so in this context, I wouldn't rule anything out, especially considering the great partnership we have forged with Nokia this week."

Since the Asha lineup forms a significant part of Nokia’s reach in emerging markets, to be aided soon by the Nokia X series, we could soon see BBM on these phones. BBM competitorWhatsApp is already available for select Nokia Asha devices.

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